I am a fitness and body composition optimization expert, trainer, coach, and officer. I hope my work will help individuals and provide them with the tools to achieve their goals. My tools are teaching and interaction in their various forms. I have a Master's degree in Physical Education and a Master's degree in Military Science.

Curriculum Vitae

Ville Isola

PhD Student | 2 x MSc

Work experience

09/2022 - IFBB Nordic Academy Director

07/2021 - VI Coaching Ltd (own company) CEO

02/2021 Finnish Army Headquaters, Finnish Defence Forces. Head of Army military Sports, rank is captain
01/2020 - Finnish Fitness Sports Association. Executive Manager and Head of Education
03/2013 - VI-Valmennus (own
 company) CEO

06/2017 - 01/2021 Finnish Defence Forces Sports School. Course leader of staff physical performance

8/2019 - International Federation of Bodybuilding and Fitness. IFBB International Teacher

04/2015 - Finnish Fitness Sports Association. Head of Coaching

10/2013 - 06/2017 Finnish Defence Forces Sports School. Company Executive Officer, Physical and nutrition coach

08/2011 - 09/2013 Finnish Defence Forces Sports School. Platoon leader, physical and nutrition coach


01/2019 - University of Jyväskylä. PhD student, major Science of sports coaching and fitness testing

09/2014 - 02/2018 University of Jyväskylä. Master of Science, Science of sports coaching and fitness testing

09/2015 - 09/2017 National Defence University. Master of Science, military pedagogy and physical performance.

09/2008- 08/2011 National Defence University. Bachelor of Science, military pedagogy and physical performance

Scientific articles:

Isola, V., Hulmi, J. J., Petäjä, P., Helms, E. R., Karppinen, J. E., & Ahtiainen, J. P. (2023). Weight loss induces changes in adaptive thermogenesis in female and male physique athletes. Applied Physiology, Nutrition, and Metabolism,

Hulmi, J. J., Isola, V., Suonpää, M., Järvinen, N. J., Kokkonen, M., Wennerström, A., ... & Häkkinen, K. (2017). The effects of intensive weight reduction on body composition and serum hormones in female fitness competitors. Frontiers in physiology, 7, 689.

Mursu, J., Ristimäki, M., Malinen, I., Petäjä, P., Isola, V., Ahtiainen, J. P., & Hulmi, J. J. (2023). Dietary Intake, Serum Hormone Concentrations, Amenorrhea and Bone Mineral Density of Physique Athletes and Active Gym Enthusiasts. Nutrients, 15(2), 382.

Sarin, H. V., Pirinen, E., Pietiläinen, K. H., Isola, V., Häkkinen, K., Perola, M., & Hulmi, J. J. (2021). Mitochondrial bioenergetic pathways in blood leukocyte transcriptome decrease after intensive weight loss but are rescued following weight regain in female physique athletes. The FASEB Journal, 35(4), e21484.

Sarin, H. V., Lee, J. H., Jauhiainen, M., Joensuu, A., Borodulin, K., Männistö, S., ... & Häkkinen, K. (2019). Substantial fat mass loss reduces low-grade inflammation and induces positive alteration in cardiometabolic factors in normal-weight individuals. Scientific reports, 9(1), 3450.

Sarin, H. V., Gudelj, I., Honkanen, J., Ihalainen, J. K., Vuorela, A., Lee, J. H., ... & Häkkinen, K. (2019). Molecular pathways mediating immunosuppression in response to prolonged intensive physical training, low-energy availability, and intensive weight loss. Frontiers in immunology, 10, 907.

Sarin, H., Joensuu, A., Jauhiainen, M., Borodulin, K., Mannisto, S., Lee, J., ... & Hulmi, J. (2018). The Effects Of Intensive Weight Loss On Metabolome In Female Fitness Competitors.

Isola, V. (2018). Fitnessurheilun lajianalyysi ja valmennuksen ohjelmointi.

Isola, V. (2017). Fitnessurheilijoiden kehonkoostumus, lihaskoko ja hormonitasapaino kilpailudieetillä ja palautumisjaksolla. Pro gradu-tutkielma. Jyväskylän yliopisto

Isola, V. (2017). Hajautetun jääkäripataljoonan puolustustaistelun kuormittavuus jääkäritaistelijalle. Pro gradu-tutkielma. Maanpuolustuskorkeakoulu

"When kilograms, millimoles, or centimeters are no longer enough to provide answers. Answers must be sought further and more profound. My interest in coaching is to develop the individual holistically toward their own goals. Merely tracking quantities such as kg, g or cm is only part of the truth.

It starts with opening up the individual's thinking and making things conscious. What is the individual thinking at the moment? What goals does the individual have in life and sports or well-being?

Individuals need to see the big picture of life to relate their exercise or training to the bigger picture of life."